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I'm Katja Berchtenbreiter - a marketing leader helping clients to get more revenue out of their budgets

Katja Berchtenbreiter's Bio:

I've managed marketing budgets in the multi-million Euro range and led teams of up to 50. For 25 years, I've helped global companies grow by connecting brand strategy, performance marketing, and technology in ways that produce measurable results. My background spans the full marketing stack. I've built and transformed marketing functions at Mercedes-Benz, Deutsche Bahn, DHL, and REWE Group. Each role was different. But every time, it came down to aligning strategy with execution inside large, complex organizations. Through Better Be Buzzin' GmbH, I work as a strategic advisor at the C-level on marketing efficiency, MarTech architecture, and organizational transformation. Companies bring me in when they need senior expertise fast, without a permanent hire. My track record includes teams of up to 50, budgets in the multi-million Euro range, and documented efficiency gains of up to 30% through MarTech optimization and media spend restructuring. I've driven revenue growth across European, Japanese, and US markets.

Katja Berchtenbreiter's Experience:

Katja Berchtenbreiter's Interests & Activities:

Marketing, Efficiency, MarTech, Agentic AI, data analytics, trends, digital, ecommerce, art, street art, graffiti, music, Asia, Berlin

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